Need Marketing Specialist, Social Media - TrainingPeaks in Louisville, CO

Job title: Marketing Specialist, Social Media - TrainingPeaks

Company: Peaksware

Job description: We are musicians, athletes, coaches and teachers who truly believe in our mission to help people achieve their best. Our software platforms connect performers, instructors and creators enabling them to publish, teach and train using the principles of deliberate practice.



You may know us as TrainingPeaks, MakeMusic, TrainHeroic and Alfred Music. All these brands are under the Peaksware umbrella. TrainingPeaks develops software for coaches and athletes to track, analyze and plan endurance training. TrainHeroic develops software solutions for the strength and conditioning needs of coaches and athletes. MakeMusic develops software to transform how music is composed, taught, learned and performed. Alfred Music creates and publishes educational music to help teachers, students, professionals and hobbyists experience the joy of making music.



We would love to have you join our ever-growing team! All applicants will receive equal consideration for employment regardless of gender, race, national origin, age, sexual orientation, gender identity, physical disability, religion, or length of time spent unemployed.



General Summary



As a Marketing Specialist, Social Media, you will be responsible for implementing and driving our social media and advocacy strategies. You will be equal parts storyteller, copywriter, and producer. Your mission is to grow our reach, engage our audience, and spread our message leveraging all social media platforms.



You are a continuous learner with a hunger for knowledge. You approach challenges as opportunities to improve. You value team members? input from all levels and you actively seek ways to support your colleagues.



You will sit directly with the Acquisition Marketing team, work in close collaboration with the Customer Service and Creative teams, and report to the Manager, Content.



Core Functions

• Work closely with the Manager of Content, Social Media Manager, Content Strategists, and marketing team leads to implement our social media and advocacy strategies.


• Coordinate and share blog articles, training resources, specific campaign content, and partner content across all of our social media channels.


• Collaborate with the Creative team to create compelling visuals, audio, etc. for all posts.


• Track and analyze social media and advocacy analytics and utilize the data to gain insights and positively affect future outcomes.


• Monitor all social channels and groups and respond appropriately to customer feedback.


• Identify opportunities to engage with potential customers around training and racing.


• Engage with influencers and partners to help grow and maintain relationships.


• Stay up-to-date on social media trends and best practices.


• Actively seek out opportunities to create (video) content with existing customers and influencers. Work closely with other members of the marketing team to bring these to life.

The work characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.



Requirements

• Minimum 1-2 years of social media marketing experience.


• Experience using major social media platforms in a business setting.


• Experience with brand advocacy programs.


• Excellent writing, editing, and communication skills.


• Positive attitude and customer oriented.


• Passion for endurance sports.

Degrees are not required and we value all forms of continued education including traditional four-year degrees, post-graduate degrees, associates degrees, bootcamps, online training, professional certifications, self-teaching and more.



Desired Qualifications

• Familiarity with social media management tools (Later, etc.)


• Customer service experience.


• Experience using Google Analytics and other social media analysis tools.


• Experience using TrainingPeaks? products and services.

Don?t meet every single requirement? Don?t worry. We still want to hear from you and encourage you to apply.



Benefits



Compensation



Peaksware/TrainingPeaks is committed to fair and equitable compensation practices. The salary range for this role in Colorado is $48,548 - $80,914. Final compensation for this role will be determined by various factors such as a candidate?s relevant work experience, skills, and certifications.



This role is eligible for variable compensation including bonus.



Benefits and Perks



Health

• 100% company-paid Medical for employees with buy-up options


• Dental


• Vision


• Health Savings Account


• Flexible Spending Account


• Dependent Care Flexible Spending Account


• Paid Parental Leave


• Teladoc


• Employee Assistance Program (EAP)


• Additional coverage options such as accident and critical illness insurance and hospital indemnity

Disability and Life

• Company-paid Short Term Disability


• Company-paid Long Term Disability


• Company-paid Basic Life Insurance and AD&D


• Employee-paid Supplemental Life Insurance for Employee, Spouse, and/or Child

Additional

• 401(K)


• 401(K) Matching


• Pet Insurance


• 9 paid holidays annually and unlimited Flexible Time Off (FTO)


• Free TrainingPeaks, TrainHeroic, MakeMusic accounts, and Alfred Music product


• Access to the Performance and Recovery Center (PARC), our on-site fitness facility


• Employee only access to on-site locker rooms and showers


• Employee only access to secure, indoor bike storage


• Access to our onsite Music Studio


• An assortment of ?grab?n go? fruit and snacks as well as on tap cold brew, kombucha, and beer.


• Beautiful onsite cafe that includes indoor and outdoor seating and lounge areas.


• Access to e-bikes available exclusively to Peaksware employees


• Significant investment in resources for employee growth and development


• Corporate discounts on select gym memberships and top brand gear


• Flexible work schedule in a culture of trust

Please contact if you require a reasonable accommodation to review our website or to apply online.



Work Environment



This job operates in a professional office environment that is well-lighted, heated, and/or air-conditioned with adequate ventilation and a noise level that is usually moderate. This role routinely uses standard office equipment such as computers, phones, photocopiers and filing cabinets.



All employees must comply with all safety policies, practices and procedures. Report all unsafe activities to your manager and/or Human Resources.



Physical Demands



While performing the duties of this job, the employee is regularly required to sit and move about the facility; use hands to handle, or feel; talk by expressing ideas by means of the spoken word; and hear by perceiving the nature of sounds. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.



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Expected salary: $48548 - 80914 per year

Location: Louisville, CO

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