Regional Sales Manager (Central USA)
Posted 2025-04-06About Fellers, LLC
Since 1986, Fellers has been a reliable source of sign and graphics films, color change vinyls, and supplies for printers, sign makers, and installers across the U.S. In 2021 Fellers was purchased by APG, a San Francisco based Private Equity firm. Since this time, Fellers has invested heavily in their business and has expanded into new growth segments including automotive... window tint, paint protection film, printing and finishing equipment, tools, and film-cutting software. Fellers is the trusted leader in delivering speed, service, and selection to our customers. This is backed by a national network of warehouses, stocked with industry leading brands and a competitive proprietary branded product offering. Additionally, Fellers has a dedicated sales team which is supported by best-in-class customer service and technical support professionals to deliver superior service.
About The Role
The Regional Sales Manager is a top performer and leader who directs their sales professionals to meet defined targets while developing and implementing the necessary sales, marketing, financial and structural strategies in assigned regions to elevate territorial sales volume to its highest level in a specific region of the country. Focused on driving sales in the assigned segment of business.
Pay + Benefits:
 70,000 - 110,000 USD (base per year + Uncapped Commission!)
 401K
 Health, Vision, and Dental Insurance
 PTO
 Paid Holiday
 Life Insurance
What You'll Do
 Plan and supervise workflows that lead to the greatest return on the companyÂs investments
 Develops, directs, and coaches the members of a sales team, ensuring responsibilities, goals and objectives are clearly defined and understood
 Meets with sales team frequently to manage opportunity funnels and sales activities; works with individuals to ensure efforts are directed and prioritized as needed
 Utilize salesforce and other CRM tools for effective coaching and management of assigned geography and sales professionals
 Keeps sales professionals informed of current products and future direction of company offerings
 Foster Team development through effective coaching, positive motivation, clear communication of objectives and ongoing skills/product training with regular informal and formal feedback sessions
 Leads relationship building efforts for the sales team by establishing contacts with internal and external sources
 Maintain regional vendor relationships to drive continued sales growth for the assigned segment of business
 Drive and apply sales objectives by forecasting and projecting expected sales volume and manage performance management process for each sales professional
 Drive successful sales deployment and support of ancillary hardware and software for the assigned segment of business
 Communicate and manage performance to achieve regional sales quotas
 Endorse service and product enhancement to improve sales potential and customer satisfaction
 Meet the needs of key customers and assess the quality of their relationship with the business
 Create a collaborative culture, driving employee development and mission alignment
 This position is responsible for a team of employees
Qualifications
 Ability for overnight travel where needed (60% of time)
 History of successful attainment of sales goals and winning new business
 Excellent written and oral communication skills; strong presentation and negotiation skill
 Strong relationship builder
 Experience in networking and cold calling/prospecting
 Strong sense of urgency and proven track record to drive results
 Strong organization skills to multi-task demanding priorities; effective use of resources to deliver customer results
 Strong working knowledge of current and changing company products and service offerings; ability to maintain industry/competitor knowledge
Education And Experience
 BachelorÂs Degree in marketing, business or related field
 5+ years sales experience
 Proficient with Microsoft Office Suite
 Prefer experience within the assigned segment of business
 Experience with Salesforce and other CRM tools
The Pay Range For This Role Is
70,000 - 110,000 USD per year(Remote - United States
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