Senior Manager, Alternate Route to Market
Posted 2025-04-06The Senior Manager, Alternative Route to Market role is responsible for supporting the implementation of Alternative Route to Market (ARTM) strategy within a specified set of NAOU Channels. This individual must ensure the Channel is well-equipped with the necessary tools, capabilities, and focus to ensure operational excellence from order to cash. Position requires an entrepreneurial mindset to... drive innovation to the existing model and future scenarios.
Position Responsibilities:  Supports ARTM Directors to build ARTM Channel plans inclusive of Customer Leadership, Bottlers, Route to Market and CCBSS  Supports System ARTM pilot operations in new Channels with Customer Leadership and Bottlers  Identifies existing processes needing to be simplified, evolved or digitized to meet the current or future need of the enterprise  Manages the mapping of existing processes, identifies fractures or opportunities to streamline simplify and develops solutions.  Leads project plan for any process improvement and develops/executes change management for stakeholders  Designs, with system stakeholders, new processes to support ARTM models growth  Supports stewardship of Channel ARTM System Plan and Business Results to Bottler ARTM Leads and Channel leadership  Supports development of necessary training to create sales capability to achieve ARTM execution objectives within NAOU  Supports Local Market Partners, Cold Drink Equipment and DSD 2.0 team to develop long term Channel solutions to support growth targets  Collaborate with Bottlers and cross functional colleagues (Finance, Legal, Supply Chain, Customer Leadership, CCBSS, Category Operations, System Alignment, etc.) to deliver high quality solutions and project outputs
Key Focus Areas:
Strategic Thinking
 Ability to think critically without thorough system history to identify potential project blind-spots or barriers to change management process
Project Management
 Collaborate and manage ambiguity with cross functional departments on complex, multi-faceted projects
 Drive high team engagement through trust, transparency, and inclusive environment
 Strong communication skills and presentation skills to inform, ask and/or act
Relationship Management
 Builds strong relationships with business partners and key stakeholders
 Ability to challenge others and drive strategic ideas
Qualifications and Requirements:  Bachelor's Degree required; Advanced degree preferred  5 or more years of relevant experience required  Project Management certification highly preferred  Knowledge and understanding of project management tools and software  Strong change management capabilities
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