Inbound Sales Specialist
Posted 2025-04-06Inbound Sales Specialist
Reports To: Manager of Inbound Sales
Employment Type: Full Time, FSLA Status: Non-Exempt, EEO Category: Sales Workers
The Impact you Will Have:
YouÂll will be responsible for qualifying marketing-generated prospects through the marketing funnel until they become a sales ready opportunity. This includes following up with prospects who have inquired about Crucial Learning training solutions through various Marketing demand generation initiatives, including live and online events and digital marketing efforts. You will assess the value of the marketing-generated leads, qualify prospects based on opportunity qualification criteria, and determine the likelihood of purchasing. The main responsibility of this role is to generate selling opportunities for the North American focused Sales team.
What YouÂll Do:
New Selling Opportunity (Lead) Qualification
 Qualify marketing-generated prospects on basic selling opportunity criteria through extensive calling and personalized email efforts to the point of hand-off in the form of a set calendar appointment between the lead and the appropriate Senior Sales Executive.
 Meet or exceed monthly lead targets set by management.
 Meticulously record activities to maintain lead status accuracy.
 Follow and suggest improvements to lead generation and management process.
Relationship Building
 Develop strong relationships with the Crucial Learning Sales team, viewing them as your #1 customer and key stakeholder.
 Build credibility and establish rapport with potential decision makers who express interest in Crucial Learning offerings. Manage professional hand-off of prospect to the appropriate Sales Executive.
Department Subject Matter Expert (SME) and Peer Trainer
 Identify prospecting best practices and share learnings with team
 Provide day-to-day mentorship to peers
What YouÂll Need:
 BachelorÂs Degree, or equivalent experience
 1-2 years of relevant prospecting and lead qualification experience in a B2B environment
 Experience using various selling technologies - Salesforce a plus
 Proven track record of success in a BDS/SDR role
 Excellent customer service and time management skills
 Excellent written and verbal communication skills, including phone skills
 The ability and desire to work in a fast-paced and challenging environment
 The desire to meet and exceed measurable performance goals
 Must be able to attend in person events at least once per year.
 Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future
What YouÂll Get:
 Access to some of the richest professional development programs.
 A variety of benefits. Programs include health benefits, life insurance, income protection and retirement savings plan with employer contributions to assist with your health & financial security today and in the years ahead.
 Access to health benefits and wellness programs for employees and families.
 The ability to work in a flexible work environment.
 Professional development support as we want YOU to be successful in your career. Our team will work with you to establish the goals you are trying to achieve in your profession.
The Process:
The first step is to apply to the role on our job board (Link). If your experience matches our needs, you will be reached out to by a member of the HR team to set up a call to learn more about you. From there, you can expect to meet with the hiring manager and some other members of the team. We like to connect over the phone, via Zoom and sometimes, in person (when applicable)!
AAP:
Crucial Learning provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Crucial Learning complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Crucial Learning expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Crucial LearningÂs employees to perform their job duties may result in discipline up to and including discharge.
If you are vision-impaired or have some other disability under the Americans with Disabilities Act or a similar law, and you wish to discuss potential accommodations related to applying for employment at Crucial Learning, please contact our Recruitment department at [email protected].
ADA (American with Disabilities Act) Information
 Work is performed primarily in an office setting
 Operates standard office equipment to include a computer, calculator, copier, fax, telephone
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