Paid media specialist | Mid-Senior | NordPass

Posted 2025-04-06
Remote, USA Full-time Immediate Start

The Marketing department aims to encourage the world to be as enthusiastic about our products as we are. We have more than twenty different teams with specific areas of focus. Our teams are sharp, highly skilled, and data-driven, focusing on customer acquisition and monetization initiatives.

Main responsibilities

  • Launch and optimize various campaigns on Paid Search (Google Ads, Microsoft Ads Brave ads, etc.;).
  • Align paid campaigns for revenue and brand recognition growth.
  • Maximize the performance of campaigns, make sure that results are in line with KPIs and budgets.
  • Take full ownership of ad quality by managing different creatives.
  • Monitor competitor activities to understand the impact on our accounts.
  • Be a part of brainstorm sessions and take initiative to build better strategies.
  • Keep pulse on the latest trends in the advertising industry.
  • Be the vital part of the team that’s working on a product targeting massive audiences worldwide.
  • Core requirements

  • An exquisite understanding and experience of Paid Search channels management (Google search ads and Microsoft ads) and various strategies. Paid Social channels knowledge (Youtube, Meta, LinkedIn, TikTok, GDN) would be an advantage.
  • A genuine interest in Paid Media and associated channels.
  • Capability of data analysis and understanding of consequence from optimization actions.
  • Being able to bring ideas and strategies to the table and present to people with varying levels of Paid Media knowledge.
  • Be comfortable in a fast-paced environment.
  • Perfect time management skills, capability to manage and prioritise tasks autonomously.
  • Excellent written and spoken English skills.
  • Experience working with large scale, complex campaigns and monthly budgets over $100K.
  • Previous experience in B2B tech product marketing would be an advantage.
  • Additional Information

    About Us

    Nord Security is a global leader in internet privacy and security solutions and Lithuania’s second tech unicorn. Established in 2012, Nord Security now has more than 1400 employees and serves millions of users worldwide. Our team has a global mission to shape a more secure and peaceful online future for people everywhere. With that in mind, we built several advanced cybersecurity solutions:NordVPN, NordLayer, NordLocker, NordPass, NordProtect, NordStellar, and Saily.

    At NordPass we are working on showing that cybersecurity can be simple and easy for everyone. We take care of the security so that our users could do their best online effortlessly. And yes, being on people’s side and working against cybercrimes feel good!

    NordPass is an intuitive password manager for both business and consumer clients. It’s powered by the latest technology for the utmost security. Developed with affordability, simplicity, and ease-of-use in mind, NordPass allows users to access passwords securely on desktop, mobile, and browsers. It generates and remembers complex passwords, auto-fills logins and online forms and lets you access it all from anywhere. With NordPass you can share logins with peers and check if your accounts were breached. All passwords are encrypted on the device, so only the user can access them. NordPass was created by the experts behind NordVPN — the advanced security and privacy app trusted by more than 14 million customers worldwide.

    And we’re always looking to expand our team of:

    • Future shapers

    • Restless achievers

    • Self-movers

    • Honest communicators

    • Team players

    What We Offer

    • Access to Nord Security products. We build solutions used by millions of users worldwide, and you’ll get to experience our products firsthand;

    • Professional growth. Internal and external events, online training, conferences, books - everything you need to reach full potential;

    • Health benefits. Private health insurance, online and on-site workouts, consultations to feel and be your best;

    • Mental wellbeing. Access to mental health tools like Calm, Headspace, and Mindletic. Options for therapy to keep your emotional wellbeing in check;

    • Team spirit. Team buildings and parties with games, shows, tastings, food coupons, gifts, and it’s on us;

    • More free time. Stay with us and additional vacation days will be added to your calendar;

    • Additional paid leave. Additional days are covered by us in cases of illness or special occasions;

    • Flexibility. Flexible working time arrangement.

    Kindly refer to our Privacy Notice for Recruitment Candidates for comprehensive information regarding our data handling procedures throughout recruitment processes: https://bit.ly/3urJdOL

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