Program Manager Lead - RCSA
Posted 2025-04-06About the position
The Program Manager Lead for the Marketing Execution Enablement team at USAA is responsible for managing, executing, and delivering large-scale programs that align with the organization's strategic imperatives. This role involves overseeing multiple projects, ensuring program health, and supporting cross-functional teams in the development and execution of change plans. The position requires a focus on achieving multi-year program deadlines and delivering business value while adhering to USAA's change management methodology.
Responsibilities
 Leads the implementation of strategic tasks that align programs with the organization's business strategy and goals.
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 Develops multi-year business plans to deliver business capabilities and define execution approaches to achieve business goals while reducing risk.
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 Works with program sponsors and cross-functional teams to evaluate, plan, and develop scope, milestone road maps, required resources, work plans, budgets, anticipated dependencies, and timing for new programs.
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 Prepares reports that provide stakeholders and management with status updates, including identifying risks or issues.
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 Ensures all team members understand how to work together, understand interdependencies, and coordinates their efforts to complete program goals.
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 Assists in the development of performance metrics, dashboards, and management tools that articulate the status of key activities.
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 Directs analyses, root cause identification, and development and recommendation of key work products.
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 Identifies potential new program opportunities to deliver integrated solutions that meet multiple business partner needs.
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 Defines and maintains multiple program strategies based on business demand and ROI expectations.
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 Negotiates agreements, settles disputes equitably, and diffuses high tension situations.
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 Mentors Program Managers in identifying benefits and defining alternatives across departmental programs and across USAA programs.
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 Adheres to EPMO processes, procedures, controls, standards, tools, and templates as required.
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 Drives the adoption and sustainment of changes within the organization in compliance with USAA's Change Management methodology.
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 Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled.
Requirements
 Bachelor's degree; OR 4 years of related experience may be substituted in lieu of degree.
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 8 years of project and/or program management experience, including experience defining a new program and/or managing large-scale projects.
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 Demonstrated experience using Waterfall or Agile methodologies to execute on program strategies and deliver complex work efforts.
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 Advanced understanding and demonstrated application of risk management policies and procedures.
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 Comprehensive knowledge of program management methodology and techniques; program performance evaluation and change management principles/methodologies.
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 Proficient experience in USAA's change management methodology or similar industry change management methodology.
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 Extensive experience developing, maintaining, and reporting on large cost work effort(s)/program budgets.
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 Stakeholder management and influencing skills.
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 Expert level of experience in Principles of Project, Program or Portfolio Management.
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 Demonstrated expert experience using knowledge of the business, its products, and processes to assess program risks and rewards across multiple technologies and business goals.
Nice-to-haves
 4+ years experience managing risk and controls processes within a Marketing Operations environment.
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 Experience leading and executing Risk and Controls self assessments (RCSAs).
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 Knowledge of media processes and workflows.
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 Experience with media process improvements and automation.
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 Knowledge and experience partnering with media vendors, platforms, and systems.
Benefits
 Comprehensive medical, dental, and vision plans
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 401(k)
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 Pension
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 Life insurance
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 Parental benefits
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 Adoption assistance
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 Paid time off program with paid holidays plus 16 paid volunteer hours
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 Various wellness programs
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 Career path planning and continuing education assistance
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