Content Programming Associate Manager
Posted 2025-04-06SUMMARY
The Direct to Consumer Team seeks an Associate Content Programming Manager who will be a key addition to our DTC Content Programming team. This role is tasked with leveraging Testing and Experimentation as a means to achieve our engagement objectives across Disney+ and Hulu, with a focus on driving engagement KPIs through strategic optimization. You will work with a team of Content Programmers, product and other cross functional teams to create and execute on platform experiments across different surface areas, devices and audiences. The right person for this role has familiarity with content curation, data analysis, project management, enthusiasm for growth, and a broad knowledge of television, film, and popular culture. If you are someone who is curious, decisive, and flexible, this role could be the perfect fit for you.
WHAT YOUÂLL DO
 Program Hulu and Disney+ tests to best serve the needs of viewers and the business
 Partner with team members on programming content optimization testing needs, and testing
 implementation as needed
 Develop, manage and publish experimentation merchandising in the service
 Execute and deploy tactics under supervision of more senior team members
 Work off a prioritized calendar and document projects
 Manage and ensure a rigorous, thoughtful, and globally coordinated testing schedule
 Conduct day-to-day analysis and optimization of experiments
 Create, update, and monitor Airtable tickets
 Cover evening and weekend programming events, when needed
WHAT TO BRING
 1-3 years of experience in content programming, curation, product, analytics, audience development, or streaming television
 Familiarity and comfort with using data to make informed decisions
 Excellent communication abilities including comfort presenting in front of large groups and the ability to write clearly and concisely
 Outstanding attention to detail and follow through
 Quick learner; critical thinking, analytical and problem solving skills
 Desire to work in a fast-paced, constantly changing environment
 Ability to balance multiple projects simultaneously, change priorities seamlessly, and remain calm under pressure
 Experience and success growing various audiences across different platforms
 A love of television and movies
NICE-TO-HAVES
 Previous experience working in streaming television
 Familiarity with Airtable
The hiring range for this position in California is $70,000.00 to $80,000.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidateÂs geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
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